Defence Online

The current contract for Business services: law, marketing, consulting, recruitment, printing and security – Framework Lead is projected to end on 16-APR-20 and may be available for retender. Provision of a Brand Led Recruitment Campaign.
Provision of a Brand Led Recruitment Campaign.
The Defence Forces intends to tender for the provision of services for a ‘Brand Led’ Recruitment Campaign. Essentially, the Defence Forces requires a repositioning of its brand in support of new organisational objectives, one that can be incorporated into a recruitment campaign. The successful tenderer will be called on to work collaboratively with the Defence Forces on the rebrand and the subsequent recruitment campaign. The Defence Forces intends to launch a rebrand of the Defence Forces, which will be used during a recruitment campaign in February 2017.
Objectives.
Re position Defence Forces brand to support organisational objectives.
Develop a successful recruitment campaign, and related content, which supports the roll out of the new brand concept.
Content creation to support the roll out of new brand concept.
Produce a ‘Brand book’ to guide Defence Forces stationary, merchandise and brand content production.
The Defence Forces intends to tender for the provision of services for a ‘Brand Led’ Recruitment Campaign. Essentially, the Defence Forces requires a repositioning of its brand in support of new organisational objectives, one that can be incorporated into a recruitment campaign. The successful tenderer will be called on to work collaboratively with the Defence Forces on the rebrand and the subsequent recruitment campaign. The Defence Forces intends to launch a rebrand of the Defence Forces, which will be used during a recruitment campaign in February 2017.
Objectives.
Re position Defence Forces brand to support organisational objectives.
Develop a successful recruitment campaign, and related content, which supports the roll out of the new brand concept.
Content creation to support the roll out of new brand concept.
Produce a ‘Brand book’ to guide Defence Forces stationary, merchandise and brand content production.
Common procurement vocabulary (CPV): 79000000, Business services: law, marketing, consulting, recruitment, printing and security, 79340000, Advertising and marketing services,

Post written by: Andrew Perry