Defence Online

Type of document: Contract Notice
Country: United Kingdom

Section I: Contracting authority
I.1) Name and addresses
Official name: Big Lottery Fund (acting for and on behalf of the National Lottery Promotions Unit)
Postal address: 1 Plough Place
Town: London
Postal code: EC4A 1DE
Country: United Kingdom
Contact Person: Barry Higgins
Telephone: +44 3454102030
Email: procurement@biglotteryfund.org.uk
Nuts code: UKM71
Internet address(es):
Main address:
Address of the buyer profile:

I.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge,at:
another address:Official name: The Big Lottery Fund
Postal address: Apex House, Embassy Drive, Calthorpe Road
Town: Birmingham
Postal code: B15 4TR
Country: United Kingdom
Email: Procurement@biglotteryfund.org.uk
Nuts code: UKM71
Internet address(es):
Main address:
Address of the buyer profile:

Tenders or requests to participate must be submit
electronically via:
Electronic communication requires the use of tools and devices that are not generally available.
Unrestricted and full direct access to these tools and devices is possible,free of charge,at:
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
General public services

Section II: Object
II.1) Scope of the procurement
II.1.1) Title: Provision of Services to Develop and Deliver a Local Public Relations Campaign in the Dundee Area

Reference number: NAT001-0278
II.1.2) Main CPV code: 79416000
II.1.3) Type of contract:
SERVICES
II.1.4) Short Description:
Provision of Services to the National Lottery Promotions Unit (NLPU) to Develop and Deliver a Local Public Relations Campaign in the Dundee Area

II.1.5) Estimated total value:
Value excluding VAT: 37500 Currency: GBP
II.1.6) Information about lots:
The contract is divided into lots: no
II.2) Description
II.2.2) Additional CPV code(s)
79416000

II.2.3) Place of performance
Nuts code:
Main site or place of performance:
Scotland – Dundee Area

II.2.4) Description of the procurement:

The National Lottery Promotions Unit requires a service provider to deliver an innovative, high impact, creative and insight driven PR campaign which will generate traditional coverage and digital impact at a local level targeting Dundee and the immediate surrounding areas.
The objectives of the campaign will be:
– To win the hearts and minds of people in Dundee by showing them the impact National Lottery money has had in the locale through funding to a wide variety of projects, large and small. We want to tap into a sense of pride and recognition that the National Lottery funds local and relevant projects in their community. We want people in Dundee to view the National Lottery as having people at its heart and making extraordinary things happen.
– To acknowledge the GBP19 million of funding the National Lottery has invested in the V&A Dundee but not focus the campaign on it. Instead we see it as a catalyst to show all the investment into the other arts, education, environment, health, heritage, sport and voluntary/charity projects within the local area and tell the wider impact story of National Lottery funding to Dundee’s regeneration. The V&A Dundee is scheduled to launch mid-September. We propose starting our campaign from late October, following the launch, once the noise around it has started to taper off.
– To have an overarching theme that would span the campaign lifetime (October 2018 to March/April 2019).
– To target Lottery players as our audience (70% of the UK adult population) but we would be looking to target as wide an audience as possible in the Dundee and surrounding area with this campaign. Our baseline research shows that only 34 per cent of people in the Dundee, Perth and Fife area can name one or more projects in their local area. We would like to increase this number.
– To provide evidence to our audience of how the National Lottery has changed life for the better in their community. While size and scale is important – and the V&A certainly shows what a large investment looks like – so too is local, small and relevant and the bids should feature projects which resonate with the local audience.
– For the successful agency to think carefully about how the campaign can work for young adults (aged 18-25 years-old) and should not apply a one size fits all approach. We know they do not consume media in a traditional fashion and consideration should be given for bespoke activity in this area either through digital influencers, bespoke media partners or other targeted activity.
Bidders are required to propose:
– A PR campaign that takes consideration of the requirements and objectives mentioned in Section 3 above.
– Evidence of how the National Lottery has changed life for the better in the Dundee area.

II.2.5) Award criteria
Criteria below
Quality criterion -Name: Quality/Weighting:70
Price – Weighting:30
II.2.7) Duration of the contract,framework agreement or dynamic purchasing system
Start: 2018-10-26End: 2019-03-29
This contract is subject to renewal: no
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted: No
II.2.11) Information about options
Options: no
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:no

Section III: Legal, economic, financial and technical information
III.1) Conditions for participation
III.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
III.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents

Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure:
Open procedureIV.1.8) Information about the Government Procurement Agreement(GPA)
The procurement is covered by the Government Procurement Agreement: yes
IV.2) Administrative information
IV.2.2) Time limit for receipt of tenders or requests to participate
Date: 2018-09-25 Local time: 12:00
IV.2.4) Languages in which tenders or requests to participate may be submitEN
IV.2.6) Minimum time frame during which the tender must maintain the tender
Duration in months:3(from the date stated for receipt of tender)
IV.2.7) Conditions for opening tenders
Date: 2018-09-25 Local time: 12:00 Place:
Birmingham – UK

Section VI: Complementary information
VI.1) Information about recurrence:
This is a recurrent procurement: no
IV.2) Information about electronic workflows
VI.3) Additional information:
(SC Ref:556913)
VI.4) Procedures for review
VI.4.1) Review body
Official name: Big Lottery Fund
Postal address: 1 Plough Place
Town: London
Postal code: EC4A 1DE
Country: United Kingdom
Telephone: +44 1213457653
Internet address:
VI.5) Date of dispatch of this notice:2018-09-10

Post written by: Andrew Perry